General information

All posting locations: Jakarta, , Indonesia

Job Function: 05 - Marketing

Date Published: 19-Jan-2024

Ref #: R-78458

Description & Requirements

Digital Media Manager is under the Marketing team and will be a people manager role with 2 team members. Main responsibilities include supporting the JBP Plan between Kraft Heinz and the E Commerce Site stakeholders, managing Official Store Platform and also driving the performance of the brand Campaign in Digital Platform. We need someone with a strong 5-7 years working experience in media & digital field.

E Commerce 

  • Undertake continuous relationship and coordination with E Commerce Sites Stake Holders 

  • Developing the JBP Plan Exchange and doing the negotiation to the E Commerce Site 

  • Develop E Commerce Strategy which will combine the Marketing Plan and Promo Plan 

  • Creating plan and timeline for supporting E Commerce Channel 

  • Managing the Organic support and Paid support of all Official Store 

  • Developing the ROI Funnel of the Official Store Data Base vs the paid support we are having 

  • Working closely with Data Analyst to monitor & update the ROI Funnel Data and doing the analysis monthly as report to the all stakeholders 

MEDIA 

  • Developing and establish Digital Support Funnel for all Marketing Projects 

  • Developing Strategic Digital Guidance for the Media Agency 

  • Creating the best practice and market benchmark for strengthening Digital Strategy for all Marketing Projects 

  • Leading the optimization of Kraft Heinz Paid Digital Campaign which will be executed by KHC Media Agency 

  • Supporting the strategic Deal with Key Digital Channel 

  • Key person to ensure the efficiency and effectiveness of the Digital Paid Campaign 

  • Creating QBR competitor analysis specifically in Digital Platform

Job Requirement:

Bachelor degree in any major
Experience in digital media role for minimum 7 years or minimum 3 years as a Digital Manager in FMCG companies
Experience working with well-known media agencies will be an advantage
Strong hybrid media knowledge & experience on the media planning & implementation
Strong business understanding & translation into media/digital marketing campaigns, good leadership, maturity & project management skills to ensure operation excellence
We are looking for candidates who have can-do attitude, agility, resilience and proactiveness

About Us

Kraft Heinz is a global food company with a delicious heritage. With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch. We’re on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.

Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet. We’re proud of where we’ve been – and even more thrilled about where we’re headed – as we nourish the world and lead the future of food.

Why Us

We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands. Good isn't good enough. We choose greatness every day by challenging the ordinary and making bold decisions. All while celebrating our wins - and our failures – as we work together to lead the future of food.

Challenging the status quo takes talent. We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career. Because great people make great companies, and we’re growing something great here at Kraft Heinz.

Kraft Heinz is an Equal Opportunity Employer - Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.