About Us

The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. We’re a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. Our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.

No matter the brand, we’re united under one vision: To sustainably grow by delighting more consumers globally. Bringing this vision to life is our team of 39,000+ food lovers, creative thinkers, and high performers worldwide. Together, we help provide meals to those in need through our global partnership with Rise Against Hunger. We also stand committed to responsible, sustainable practices that extend to every facet of our business, our consumers, and our communities. Every day, we’re transforming the food industry with bold thinking and unprecedented results. If you share our passion – and are ready to create the future, build a legacy, and lead as a global citizen – there’s only one thing to do: join our table and let’s make life delicious!

Our Culture of Ownership, Meritocracy and Collaboration

We're not afraid to think differently. Embrace new ideas. Dream big. We empower our people at every level – from entry-level intern to senior leader – to own their work. We share a responsibility to think like Owners – to be mindful of the collective and sustained success of Kraft Heinz – which we apply to every situation, every day.

As part of Kraft Heinz, you're supported to grow and achieve. You’re expected to bring your authentic self to work every day, to lead with humility, and drive outstanding performance at every level – and you’ll be rewarded. You’re given opportunities to leave a mark and build a legacy. But you won’t do it alone. You’re supported by passionate teammates along the way, and our collective, collaborative spirit fuels our incredible progress.

Vaccination & Future of Work Expectations

Our highest priority is always the health and safety of our Kraft Heinz family. We require our office-based, home-based, R&D, and sales team members to be fully vaccinated against COVID-19, unless approved for a medical or religious accommodation. This will enable our transition to hybrid work while maximizing the wellbeing of our entire team.

We believe the office is a critical driver of innovation, connection and development, but also realize providing more flexibility to our employees is critical in this new world. Starting in January 2022, the majority of our salaried employees will be able to work virtually for up to two days each week to create a more agile and modern workplace. Some jobs may be required to be performed fully in person depending a role’s responsibilities and requirements.

General information

All posting locations: NA, Pennsylvania, United States of America

Job Function: 01 - Sales

Department: 01 - 04 - Field Sales

Date Published: 12-May-2022

Job Type: Regular

Description & Requirements


The Eastern Regional Sales Manager for the Natural/Specialty channel manages sales efforts for Primal Kitchen in the Eastern territory. The Eastern Regional Sales Manager is responsible for strategically managing the broker network of sales reps and working closely with the Director of Sales-East to implement key strategies and growth initiatives. This is a fully remote role. Ideal home location for this position is any of the following states: Maine- Vermont- Massachusetts- New Jersey- Delaware- New York- Virginia- Rhode Island- North Carolina- South Carolina- Florida- Ohio- Connecticut- New Hampshire- West Virginia- DC- Kentucky- Tennessee- Georgia- & Alabama.



  • Sales Organization – Work with Director of Sales-East
  • Marketing – Work collaboratively with Marketing Team
  • Brokers – Work with and Manage broker network
  • Data – SPINS/Nielsen
  • Focus on Natural/Specialty Channel Key accounts and Independents.


  • Manage Natural/Specialty sales in the East.
  • Key Account Management of The Fresh Market- Earth Fare- Heinen’s- Big Y- Market 32- Roche Bros- Tops- and other Natural/Specialty key accounts and Independents.
  • Deliver growth in Natural/Specialty channel by effectively managing broker network- distributors and developing key buyer relationships. 
  • Work to effectively fill distribution voids with new and existing   accounts
  • Create and execute promotional plan for account base
  • Achieve assigned volume and profit goals
  • Work closely with marketing and shopper marketing team to support initiatives in your region
  • Present products and conduct category reviews to increase sales and establish new accounts by emphasizing the quality advantage of Primal Kitchen products versus the competition
  • Use Spins and Nielsen data effectively to create compelling sell in stories
  • Competent handling of all related administrative duties including new item paperwork- promotional paperwork- internal reporting and tools etc.
  • Continual effort to develop and exploit new opportunities that are compatible with company goals

Minimum Qualifications:

  • A self-starter with a minimum of 2 + years of sales experience utilizing brokers- direct key account and independent retailer management experience
  • Experience working for a fast-growing food company
  • Strong organizational- negotiating- quantitative and leadership skills
  • Demonstrated understanding of the dynamics of the packaged food business
  • Track record of entrepreneurial accomplishments- not risk averse
  • Drive and commitment with a high degree of flexibility
  • Ability to multi-task while remaining customer focused
  • Demonstrated ability to effectively use syndicated data to best sell in new items or manage current business
  • Ability to create effective retailer presentations to achieve specific goals


  • Ability to analyze complex data and develop innovative recommendations and solutions
  • Excellent planning- organizing- and project management skills
  • Excellent verbal- written and presentation skills
  • Strong orientation for quality and results
  • Ability to interact effectively at all levels and across diverse cultures
  • Ability to be an effective team member and manage various projects
  • Ability to assist in facilitating progressive change

Equal Opportunity Employer–minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity