All posting locations: Toronto, Ontario, Canada
Job Function: 05 - Marketing
Date Published: 05-Apr-2024
Ref #: R-81188
Remote, Hybrid or Onsite: Hybrid
Description & Requirements
Here at Kraft Heinz, we grow our people to grow our business, because we believe that great people make great companies. When you join our table, you can expect access to an array of holistic wellness benefits* and perks, DCPP, VRSP, and TFSA, Business Resource Groups (BRGs) to help foster diversity, inclusion and belonging for all employees and an industry-leading total rewards package that emphasizes a high discretionary bonus.
*Benefits begin immediately upon hire.
Get a peek into life here at Kraft Heinz through our Instagram and TikTok channels!
Sr. Marketing Associate at a glance...
Join our team as a Senior Marketing Associate and dive into the exciting world of the frozen category, which serves as a dynamic engine of growth for Kraft Heinz. In this role, you will play a pivotal part in shaping the future of our frozen portfolio within the Canada Business Unit. As a key member of our marketing team, you will not only assist in crafting and executing marketing and brand build plans but also contribute valuable insights and analysis. These contributions will not only drive current growth but also inform our strategic direction, identifying new business opportunities that align with our vision for expansion and sustained success. Help us harness the momentum of this rapidly evolving category to define and achieve ambitious growth targets. If you're looking for a role where your ideas and actions will have a direct impact on shaping the future of the fastest growing player in the category, then this is the opportunity for you.
Kraft Heinz is an exciting place to work, offering a modern office downtown with beautiful views, a hybrid work model (3 days in the office, 2 from home), and the flexibility of 6 weeks work from anywhere program.
What's on the menu?
Participate in the development of short- and long-term business and marketing plans for assigned products/brands.
Analyze business performance, identify actions needed, and coordinate action plan on key metrics (market share, volume and revenue trends and drivers, driven performance).
Support and coordinate commercialization and development of brand/product innovation
Lead omni shopper marketing program strategy, development and execution
Manage and lead advertising and promotional budgets, while ensuring ROI on spend
Recipe for Success - apply now if this sounds like you!
Degree in Business, Marketing, or related field
1 - 3 years’ experience in marketing
Excellent interpersonal skills, self-starter and ability to multitask and balance competing priorities
Consumer obsessed with the ability to identify market trends and key insights
Operates independently and motivated by success
Strong leadership and committed to results
Excellent analytical skills and attention to detail
Strong communication, influence and relationship building skills in a cross-functional team environment (R&D, Finance, Sales, Operations, etc)
AC Nielsen experience an asset
Previous CPG experience preferred
About Us
Kraft Heinz is a global food company with a delicious heritage. With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch. We’re on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.
Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet. We’re proud of where we’ve been – and even more thrilled about where we’re headed – as we nourish the world and lead the future of food.
Why Us
We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands. Good isn't good enough. We choose greatness every day by challenging the ordinary and making bold decisions. All while celebrating our wins - and our failures – as we work together to lead the future of food.
Challenging the status quo takes talent. We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career. Because great people make great companies, and we’re growing something great here at Kraft Heinz.
Kraft Heinz is an Equal Opportunity Employer that prohibits discrimination or harassment of any type. All qualified applicants are considered for employment without regard to race, color, national origin, age, sex, sexual orientation, gender, gender identity or expression, disability status, protected veteran status, or any other characteristic protected by law. Applicants who require an accommodation to participate in the job application or hiring process should contact NATAI@kraftheinz.com.