Consumer Experience Platform Lead

  • All Posting Locations: Nijmegen, Gelderland, NL
  • Job Functions: Research & Development
  • Date Published: November 19, 2024
  • Ref#: R-83250

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An office with Kraft Heinz product images on the wall
a 4 pack of raspberry jell-o

About the Role

Job Description

About Us

Kraft Heinz is a global food company with a delicious heritage. With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch. We’re on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.

What's on the Menu:

We have a fantastic opportunity available for a Dynamic Sensory and Consumer eXperience Team Manager to make a difference at Kraft Heinz. Heading our Core Product Platforms (Sauces and Meals). You will cover the Emerging & Developed Markets, collaborating with the different zones. Reporting to the Emerging and Developed Market Consumer & Culinary Experience Director, you will be leading the Consumer Experience Core Platforms team.

T

his role is pivotal in ensuring our products resonate with market opportunities and consumer needs. Your primary responsibility will be to drive the organization in transforming insights into actionable products and packaging design principles to ensure market success.

Key Ingredients:

Leadership & Management:

  • Lead and mentor a multi-cultural team of Consumer Experience researchers and sensory analysts.
  • Manage resources to ensure impactful results, including outstanding strategic & technical mastery of the team.
  • Ensure the right project pipeline prioritization and associated budget needs to deliver high impact on strategic projects.
  • Foster a high-performance culture within the team, ensuring continuous professional development.

Strategy & Collaboration:

  • Lead the Platforms Consumer eXperience strategy to step change our consumer obsession agenda, connecting the dots across multiple functions.
  • Be the sources of Sensory and Consumer eXperience insights, connecting mutli-source of information to anticipate future consumer needs.
  • Collaborate with R&D, Marketing, and leadership teams to align product development and market strategies.
  • Supervise the development and execution of the team’s strategic learning plans to enhance our portfolio penetration and develop new innovations to attract new consumers.

Stakeholder Management:

  • Build and maintain strong relationships with internal and external stakeholders.
  • Manage external partnerships to ensure consistency, quality, and agility.

Learnings, Methodologies and Best Practices:

  • Work in close collaboration with the Global Consumer Experience Excellence Lead to define, develop and implement new methodologies and standard processes.
  • Ensure synergies are created within the EMDM zone with other CX researchers, aligning on best practices, supporting specific needs with guidelines and cascading key insights as well as collecting the ones generated at the local levels
  • Build strong agency partner relationships. Manage a network of external partnerships for consistency, quality and agility

Activity Responsibilities:

  • Drive continuous learning plans and programs to proactively impact the categories growth.
  • Ensure your team translates market opportunities and consumer needs into product and packaging design principles through design tools and methodologies and strong consumer research and sensory capabilities. Drive the translation of the categories “where to play” into actionable insights that will drive the “how to win”.
  • Oversee the follow-up on product development to ensure key design principles are implemented and if not manage risk assessments to determine product viability.
  • Drive design sprints projects in collaboration with the Global Platforms Lead partnering with our innovation coach to drive next-generation product development through strong design challenges.
  • Supervise the implementation of the right product and pack superiority programs

Recipe for Success: Apply if it sounds like you!

  • BSc in Food Science, Engineering or Sensory / Consumer Science – or in Marketing or Innovation Studies with 13+ years of experience
  • Proven experience in the field of Consumer Technical Insights, Consumer eXperince, Cognitive science, Economical Science and Sensory Science, with an established track record within consumer / FMCG / retail industries on the client side – ideally with food categories experience
  • International experience within a matrix organization
  • Strong background in quantitative and qualitative research and experience in workshop facilitations. Display a broad & diverse range of knowledge/application skills across the full range of sensory and consumer research disciplines.
  • Knowledge of Design thinking, lean start up and Design Principals methodologies applied to consumer products testing.

What we offer you / You deserve

  • A fast career track like only few other companies can match;
  • A competitive salary and excellent bonus structure (above market);
  • Reimbursement travel expenses;
  • Always room for new ideas; if you have a good idea, please let us know, and we can set it in action

Why Us?

We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands. Good isn't good enough. We choose greatness every day by challenging the ordinary and making bold decisions. All while celebrating our wins – and our failures – as we work together to lead the future of food.

Challenging the status quo takes talent. We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career. Because great people make great companies, and we’re growing something great here at Kraft Heinz.

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We hope you find a seat at our table!

Location(s)

Nijmegen

 

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.

Digital at Kraft Heinz

The
Builders

Our Digital team empowers every aspect of our business.

Discovering what’s next in food using Python, Azure ML and Alteryx. Building and designing apps. Improving our supply chain.

We’re bringing agility to beloved brands across the globe — making life delicious for our customers and communities, today and tomorrow.

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a jar of Kraft Crunchy Peanut Butter

HR at Kraft Heinz

The
Facilitators

People are what makes Kraft Heinz great. Today. And tomorrow.

In Human Resources, we’re finding and developing great talent to continue our legacy. We’re here for every colleague, for their performance and their wellbeing.

Together, we’re helping everyone to grow their own way.

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a jar of Heinz Garlic Sauce

Manufacturing at Kraft Heinz

The
Makers

Our Manufacturing team is a fully-integrated end-to-end supply chain. We’re the backbone of Kraft Heinz. The people behind the products, delivering the highest quality and value.

Whether you’re a seasoned manufacturing veteran or new to the world of plants, there’s tons of opportunity for career growth and development.

NEED ALT
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Marketing at Kraft Heinz

The
Strategizers

Our Marketing team are the voice of our consumers. Connecting the right people, to the right products, with the right messages and campaigns.

We’re the architects of category growth, making sure our brands are front and center — winning the battle for attention in the minds of people everywhere.

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a package of Maxwell House Vanilla Iced Latte foam

R&D at Kraft Heinz

The
Creators

Our Research and Development team creates high-quality products that push the boundaries of what’s possible. Innovation is what gets us up in the morning!

Whether you want to develop your technical skills or grow as a people manager, there’s a place for you here to advance your career.

NEED ALT
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Sales at Kraft Heinz

The
Connectors

Our Sales team drives multibillion dollar distribution strategies. And we do this across channels and across the whole world!

We thrive wherever consumers can meet iconic and innovative brands — in retail, on-trade, and B2B. We’re the closest people to our customers, getting our products to the right people, in the right places.

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Hear from
our people

“Kraft Heinz doesn’t just talk about their values, they live it every day.”

Traci
Senior Customer Sales Manager

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Hear from
our people

“The best is yet to come at Kraft Heinz. I’ve experienced the launch of a new purpose, new vision and values. Now I’m seeing all of those things truly take shape and that is very exciting.”

Michael
Associate Director Pension

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Hear from
our people

“The best thing about working at Kraft Heinz are the benefits and opportunities for growth and career development.”

Manetta
Talent acquisition Specialist

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About Us

Kraft Heinz is a global food company with a delicious heritage.  Our emerging and iconic food and beverage brands deliver the best taste, fun, and quality to every table we touch. Worldwide.

We’re on a mission to disrupt not only our own business, but the global food industry. Consumer obsession and unexpected partnerships fuel our progress. As we drive innovation company-wide.

Our people are connected by a culture of ownership, agility and endless curiosity. We believe in being good humans — working to improve our company, communities, and planet.

We’re proud of where we’ve been and even more thrilled about where we’re headed as we nourish the world and lead the future of food.

Why Us

We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our iconic and nostalgic brands.

Good isn’t good enough. We choose greatness every day by making bold decisions and challenging what’s ordinary. All while celebrating our wins – and failures – as we work together to transform the future of food.

An office with Kraft Heinz product images on the wall