Category Coordinator (CATMAN)

  • All Posting Locations: Las Condes, Region Metropolitana de Santiago, CL
  • Job Functions: Finance
  • Date Published: February 6, 2025
  • Ref#: R-89942
  • Remote, Hybrid or Onsite: Hybrid

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About the Role

Job Description

Objetivo:

Category Development en las categorías principales con foco en Chile y Sur America. Gestión de las categorías con el objetivo de optimizar su valor mediante estrategias de ejecución, diseño de planogramas, optimización de assortment, diseño de clusters y análisis de tendencias de consumo, consumidor y categorías. Y ser el CatMan Advisor tanto para distribuidores como retail.

Actividades:

1. Desarrollo y ejecución de propuestas:

-Análisis de los espacios en blanco de las categorías, para lograr ciertos crear oportunidades de innovación.

-Análisis de portafolio buscando la optimización de las categorías existentes, así como nuevas oportunidades de categorías.

-Establecer la estrategia de categoría del canal.

2.Punto de contacto de los retailers para el análisis de categorías:

-Principal soporte y punto de contacto para los clientes retail con los análisis de las distintas categorías.

-Relación directa con los compradores senior de los clientes retail.

-Acceso de información confidencial de total categoría por parte de clientes retail, incluyendo skus de la competencia, total punto de venta, entre otros.

-Asesor de total categoría para clientes retail.

3.Sesiones trimestrales de categorías con trade:

-Estrategia del canal & gestión de clientes.

-Análisis de los distintos canales de distribución para buscar implementar la estrategia adecuada para el crecimiento.

-Buscar nuevas tendencias del consumidor en las distintas categorías para medir la viabilidad de implementación dentro de KH.

4.Optimización de la ubicación de SKU:

-Estrategia y establecer el market share.

-Integración de KPIs.

Requerimientos:

-Experencia +4 años

-Titulo universitario en alguna carrera relacionada a administración, Finanzas o Mercadeo.

-Especialización de algún tipo en Mercadeo / Trademarketing/ Administración y Experiencia en Industria de Alimentos.

– Inglés Avanzado (tenga en cuenta que una parte de la entrevista será en inglés).

Modelo Hibrido

Location(s)

Santiago, Chile

 

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.

Digital at Kraft Heinz

The
Builders

Our Digital team empowers every aspect of our business.

Discovering what’s next in food using Python, Azure ML and Alteryx. Building and designing apps. Improving our supply chain.

We’re bringing agility to beloved brands across the globe — making life delicious for our customers and communities, today and tomorrow.

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HR at Kraft Heinz

The
Facilitators

People are what makes Kraft Heinz great. Today. And tomorrow.

In Human Resources, we’re finding and developing great talent to continue our legacy. We’re here for every colleague, for their performance and their wellbeing.

Together, we’re helping everyone to grow their own way.

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Manufacturing at Kraft Heinz

The
Makers

Our Manufacturing team is a fully-integrated end-to-end supply chain. We’re the backbone of Kraft Heinz. The people behind the products, delivering the highest quality and value.

Whether you’re a seasoned manufacturing veteran or new to the world of plants, there’s tons of opportunity for career growth and development.

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Marketing at Kraft Heinz

The
Strategizers

Our Marketing team are the voice of our consumers. Connecting the right people, to the right products, with the right messages and campaigns.

We’re the architects of category growth, making sure our brands are front and center — winning the battle for attention in the minds of people everywhere.

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R&D at Kraft Heinz

The
Creators

Our Research and Development team creates high-quality products that push the boundaries of what’s possible. Innovation is what gets us up in the morning!

Whether you want to develop your technical skills or grow as a people manager, there’s a place for you here to advance your career.

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Sales at Kraft Heinz

The
Connectors

Our Sales team drives multibillion dollar distribution strategies. And we do this across channels and across the whole world!

We thrive wherever consumers can meet iconic and innovative brands — in retail, on-trade, and B2B. We’re the closest people to our customers, getting our products to the right people, in the right places.

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Hear from
our people

“Kraft Heinz doesn’t just talk about their values, they live it every day.”

Traci
Senior Customer Sales Manager

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Hear from
our people

“The best is yet to come at Kraft Heinz. I’ve experienced the launch of a new purpose, new vision and values. Now I’m seeing all of those things truly take shape and that is very exciting.”

Michael
Associate Director Pension

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Hear from
our people

“The best thing about working at Kraft Heinz are the benefits and opportunities for growth and career development.”

Manetta
Talent acquisition Specialist

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About Us

Kraft Heinz is a global food company with a delicious heritage.  Our emerging and iconic food and beverage brands deliver the best taste, fun, and quality to every table we touch. Worldwide.

We’re on a mission to disrupt not only our own business, but the global food industry. Consumer obsession and unexpected partnerships fuel our progress. As we drive innovation company-wide.

Our people are connected by a culture of ownership, agility and endless curiosity. We believe in being good humans — working to improve our company, communities, and planet.

We’re proud of where we’ve been and even more thrilled about where we’re headed as we nourish the world and lead the future of food.

Why Us

We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our iconic and nostalgic brands.

Good isn’t good enough. We choose greatness every day by making bold decisions and challenging what’s ordinary. All while celebrating our wins – and failures – as we work together to transform the future of food.

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Grow Your Full
Potential

Be ambitious. Aim high. Lead like the owner of our business. Realize your passions and purpose, here at Kraft Heinz.

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