Social Media & Content Specialist – Italy

  • All Posting Locations: Milano, Lombardia, IT
  • Job Functions: Marketing
  • Date Published: November 27, 2024
  • Ref#: R-88151

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About the Role

Job Description

About the Team 
The Kitchen is Kraft Heinz’ In-House Culture First, Co-Creative agency. We use culture to connect our brands with our audience, fast.  

What makes us different? The way we work. We are a team of creatives, strategists and makers working alongside the Kraft Heinz marketing team to deliver break through creative ideas, that solve business problems, at the speed of culture. 

Job Overview:  

We are seeking a creative and culturally connected Social Media and Content Specialist to join our In-House Agency, reporting to the Creative & Culture Hub Lead in our Milan Hub. You will be responsible for connecting some of the most world’s most iconic brands with Gen Z 7 growth audiences, through culturally relevant and creatively impactful content, across our social media platforms. 

You will embed yourself within your partner brand teams, learning the Kraft Heinz brands inside out, constantly thinking of ways to connect them to our target audience through relevant and engaging culture first content, delivered through our social media channels (& beyond!). 

You will constantly have your eye on the next big thing in internet and social media culture, identifying emerging cultural trends and leading the charge creation of culturally relevant content; either on your own or in partnership with our network of content creators and producers. 

You will connect with the strategy community, to ensure all the content we produce delivers against marketing and brand objectives & playbooks. 

You Take ownership of the planning and execution across our content work streams, delivering plans that are on strategy and on trend and executed through the day-to-day management of our social media channels. 

You are the go to person when it comes to anything social, culture & content, bringing the latest and greatest opportunities trends and ideas to your brand team counterparts. 

Qualifications & Experience 

Knowledge of creating, shooting and editing content: someone who is comfortable in front of the camera, as well as behind it is preferred! 

Experience using generative AI tools in the content creation process, would be great. 

Ability to create memes and design assets, using design software of choice. 

Comfortable giving creative direction to content creators and production partners. 

Experience managing and engaging with a social community for a large brand or successful personal account. 

Italian native speaker, English fluent

  

What We Offer: 

  • The chance to work on some of Europe’s and the UK’s most iconic food brands and make a real cultural impact. 

  • A dynamic, fast-paced, and collaborative in-house agency environment where bold ideas and creative risks are celebrated. 

  • An ambitious employer; we only want to the best for our people! 

  • Trainings and coaching to help develop your skills and behaviours 

  • A career track like only few other companies can match 

  • Flexible and hybrid working approach (3 from the office or with customers / 2 from home) 

  • Competitive benefits package to support mental, physical, financial and social well-being 

  • A competitive salary and excellent bonus structure

  • Always room for new ideas; if you have a good idea, please let us know, and we can set it in action! 

Location(s)

Milano

 

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.

Digital at Kraft Heinz

The
Builders

Our Digital team empowers every aspect of our business.

Discovering what’s next in food using Python, Azure ML and Alteryx. Building and designing apps. Improving our supply chain.

We’re bringing agility to beloved brands across the globe — making life delicious for our customers and communities, today and tomorrow.

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HR at Kraft Heinz

The
Facilitators

People are what makes Kraft Heinz great. Today. And tomorrow.

In Human Resources, we’re finding and developing great talent to continue our legacy. We’re here for every colleague, for their performance and their wellbeing.

Together, we’re helping everyone to grow their own way.

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Manufacturing at Kraft Heinz

The
Makers

Our Manufacturing team is a fully-integrated end-to-end supply chain. We’re the backbone of Kraft Heinz. The people behind the products, delivering the highest quality and value.

Whether you’re a seasoned manufacturing veteran or new to the world of plants, there’s tons of opportunity for career growth and development.

NEED ALT
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Marketing at Kraft Heinz

The
Strategizers

Our Marketing team are the voice of our consumers. Connecting the right people, to the right products, with the right messages and campaigns.

We’re the architects of category growth, making sure our brands are front and center — winning the battle for attention in the minds of people everywhere.

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R&D at Kraft Heinz

The
Creators

Our Research and Development team creates high-quality products that push the boundaries of what’s possible. Innovation is what gets us up in the morning!

Whether you want to develop your technical skills or grow as a people manager, there’s a place for you here to advance your career.

NEED ALT
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Sales at Kraft Heinz

The
Connectors

Our Sales team drives multibillion dollar distribution strategies. And we do this across channels and across the whole world!

We thrive wherever consumers can meet iconic and innovative brands — in retail, on-trade, and B2B. We’re the closest people to our customers, getting our products to the right people, in the right places.

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Hear from
our people

“Kraft Heinz doesn’t just talk about their values, they live it every day.”

Traci
Senior Customer Sales Manager

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Hear from
our people

“The best is yet to come at Kraft Heinz. I’ve experienced the launch of a new purpose, new vision and values. Now I’m seeing all of those things truly take shape and that is very exciting.”

Michael
Associate Director Pension

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Hear from
our people

“The best thing about working at Kraft Heinz are the benefits and opportunities for growth and career development.”

Manetta
Talent acquisition Specialist

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About Us

Kraft Heinz is a global food company with a delicious heritage.  Our emerging and iconic food and beverage brands deliver the best taste, fun, and quality to every table we touch. Worldwide.

We’re on a mission to disrupt not only our own business, but the global food industry. Consumer obsession and unexpected partnerships fuel our progress. As we drive innovation company-wide.

Our people are connected by a culture of ownership, agility and endless curiosity. We believe in being good humans — working to improve our company, communities, and planet.

We’re proud of where we’ve been and even more thrilled about where we’re headed as we nourish the world and lead the future of food.

Why Us

We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our iconic and nostalgic brands.

Good isn’t good enough. We choose greatness every day by making bold decisions and challenging what’s ordinary. All while celebrating our wins – and failures – as we work together to transform the future of food.

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